Tesla Launches First Showroom and Service Center in Saudi Arabia

Tesla has launched its first showroom and service center in Riyadh, marking its entry into Saudi Arabia amid historical tensions between Elon Musk and the country. The launch features models like the Model 3 and Cybertruck, despite challenges related to EV infrastructure and battery performance in extreme heat. The event drew significant public interest as Saudi Arabia aims for increased electric vehicle adoption under its Vision 2030 initiative.

Tesla officially entered the Saudi Arabian market by launching its first showroom and service center in Riyadh on April 10, 2025. This marks a significant expansion for the company amid previous tensions between Elon Musk and the kingdom. The extreme heat in Saudi Arabia could impact the performance of Tesla electric vehicles and battery efficiency as the company navigates this new market.

The new facility in Riyadh will showcase models including the Model 3, Model Y, and Cybertruck, with additional pop-up stores planned for Jeddah and Dammam. The launch event attracted a diverse crowd ranging from car enthusiasts to local content creators, indicating strong public interest in electric vehicles (EVs).

Local businessman Bader Khalid expressed excitement about the launch, stating, “It’s a beautiful step we’ve been waiting for — to finally see Tesla open in Saudi Arabia.” He emphasized the growing trend towards electric vehicles in the country.

Tesla’s launch in Saudi Arabia represents a pivotal moment for the company, expanding its global presence despite historical tensions. While challenges such as limited EV infrastructure exist, enthusiasm for electric vehicles continues to grow, aligning with the kingdom’s Vision 2030 goals to diversify its economy. Tesla’s entry alongside Lucid Motors illustrates a larger trend toward electric vehicle adoption within Saudi Arabia.

Original Source: www.marketscreener.com