Sony and Suntory Prepare for U.S. Tariff Threat by Stockpiling Inventory

Sony and Suntory are stockpiling in the U.S. amid threats of new tariffs from President Trump, who may target Japan following tariffs imposed on Mexico and China. Honda’s shift to produce a new model in the U.S. instead of Mexico highlights the evolving trade landscape for Japanese industries.
Japanese corporations Sony and Suntory are taking proactive measures by building stockpiles in the United States. This strategy emerges amid concerns about potential U.S. tariffs that may impact their operations, as they navigate shifts in global production and supply chains.
President Donald Trump recently signaled that Japan could be the next country facing new tariffs, following similar trade measures imposed on Mexico and China. This development is particularly concerning for industries in Japan that heavily rely on exports, especially the automotive sector.
The magnitude of this tariff threat is illustrated by Honda’s recent decision to manufacture a new model of one of its bestselling cars in the U.S. rather than Mexico, indicating a significant shift in production strategy among Japanese firms due to ongoing trade tensions.
Sony and Suntory’s actions reflect a broader trend among Japanese companies responding to potential U.S. tariffs. The shift in production strategies, as seen with Honda, underscores the significant implications of international trade policies on Japan’s export-driven economy. As U.S.-Japan trade relations evolve, companies are adapting to secure their market positions.
Original Source: www.japantimes.co.jp